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Campaign concepts
Content creation
Digital shelf
Search strategy
Social media

Harry's at Walmart

Good to see
your face.

Walmart was quickly becoming the preferred destination for personal care needs. The DTC native brand, Harry's, sought to be a stronger leader in the men's grooming category, but didn't know where to begin.


Paradox delivers three creative seasonal campaigns.

In order to increase sales, profitability and market share during challenging times in retail, Paradox delivered three creative seasonal campaigns — Father's Day, Back-to-College, and Holiday — under one optimistic, brand idea.


Harry's has a compelling
story to tell.

As a result, Harry's saw more handles in households, grew distribution and increased brand share against top competitors at Walmart.


Generated 44k add to carts through social media.

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